I asked 15 people 6 questions to further inform my decisions regarding the creation of my magazine cover and the target audience.
1. What genre of music do you usually listen to?
Pop: 5
Hip hop: 4
Rock: 1
Country: 1
R&B: 4
Other: 0
2. Would you ever consider purchasing a music magazine?
Yes: 4
No: 11
3. What would catch your eye on a magazine cover?
Title: 2
Cover Star: 9
Colours: 3
Other: 1
4. How do you find out about the latest music and news within the industry?
Print Media: 0
Radio: 2
Social Media: 10
Word of Mouth: 3
5. Which social networking site do you use most often?
Snapchat: 6
Instagram: 4
Twitter: 1
Youtube: 3
Facebook: 1
6. When purchasing a magazine, would you be likely to read all of the text on the cover?
Yes: 12
No: 3
Tuesday, 20 November 2018
Monday, 19 November 2018
Focus Group
My focus group was comprised of 3 different girls, one 16, one 17, and one
18. I asked questions to gather information
about magazine preferences in the target audience, allowing me to tailor my own
magazine cover to these points.
I have comprised simpler questions to shorten my focus group
interview, keeping my answers relevant.
What musical genres do you listen to?
1.
Rock
2.
Pop
and Rap
3.
It
depends on what song, I have no preference.
Who are your favourite artists currently?
1.
The
Amity Affliction, Dream on Dreamer, Bullet for my valentine
2.
Jay-Z
and Drake or Cardi B
3.
Trending
artists and others such as Bruno Mars.
What would push you to buy a magazine if you saw one? Would
you be more likely to buy a magazine with one cover star or multiple?
1.
If
it had an artist I like on the cover, and a good mixture of content, such as a
Q&A section. I also love relatable stories. One person rather than multiple
would attract me to the magazine more.
2.
Only
one person is more effective on a front cover. I prefer gossip and scandal
stories in my opinion and stuff keeping me up to date with the latest news.
3.
Lighter
colours on the front. A wider range of information included.
What type of magazine do you think people your age would be
into?
1.
It
really depends on what the individual is into. At this age, I find that we tend
to spiral into our own unique love for different music, colour, style, etc.
2.
Mostly
stuff keeping them up to date. With the internet access it would need to give
them a reason to actually purchase something physical.
3.
It
should stand out. Something different, that would make them want to know more.
Sunday, 18 November 2018
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